Mi Magazine
A Message From The President And CEO
Welcome to Mi Magazine!
We are excited to present to you a magazine that provides a glimpse into Mitsubishi Motors and an understanding of the brand behind the three-diamond logo. It all starts with people: our customers, our dealers and our team. I’ve worked for Mitsubishi Motors all over the world for the past 25 years, and I can tell you that at Mitsubishi Motors this business is a people business first. From the moment you walk into our dealerships, to your return for your first service appointment or 100th, our teams across the country are here to serve you, to keep you safe and comfortable.
From the Seiji Watanabe, Mitsubishi Motor Corp.’s Chief Designer, to Paul Simmonds, one of the first employees here in Canada and the man behind our famous 10-year warranty, we are excited to share our brand and the people behind the brand, and the customers who are delighted by their brand new Mitsubishi. This year, we are celebrating 20 years in Canada and with an entirely refreshed lineup we are ready to take on the next 20. There is so much to be proud of: we are a team of 100 strong at Mitsubishi Motor Sales of Canada, Inc. and 1,000 more at our 94 dealerships from Vancouver Island to PEI and Newfoundland. And in these 20 years, we have sold 330,000+ vehicles to Canadians like you, some of whom were the first in the country to buy a plug-in hybrid SUV. We could not have reached this special milestone without the loyalty and support of our valued customers and our dealer partners. In these pages and in our next special edition 20th anniversary we hope to tell you a story that makes you even prouder to be part of our family. From our team to you, thank you!
Sincerely,
Kenji Harada President and CEO Mitsubishi Motor Sales of Canada, Inc.
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