Mi Magazine
From The Editor
Welcome to Mi Magazine, a peek inside the world of Mitsubishi Motors and the people and vehicles behind the brand. The name Mi stands for Mitsubishi Innovation. As a company, we are committed to innovation and the talented visionaries who make it possible to deliver exceptional stories in a fun to read magazine that captures not only your imagination but your visual senses. This year is a year of transformation for our brand and a celebration as we mark our 20th Anniversary in Canada. At Mitsubishi Motors Canada, we have a very interesting story to tell! From behind the scenes of vehicle design to profiles of our current new vehicles including the game-changing Outlander PHEV, plus a look at our future in the e-EVOLUTION CONCEPT. As a team, we are inspired by our brand tagline, Drive your Ambition . We take this to heart with Mi Magazine, encouraging you to explore new travel destinations, learn to master a new recipe and pair it with the perfect aperitif, or find out what drives one of Canada’s original social influencers. Our goal is to take you on an unforgettable journey with exceptional stories and equally compelling photography from our exclusive team of globe-trotting contributors. This is Mi Magazine, and we are proud to bring it to you.
Enjoy!
Michelle Lee-Gracey
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